Chief Marketing Officer
Gender: Male
Nationality: Cambodian
Work Experience
Chief Marketing Officer
- December 2008 to PresentDTV STAR Co., Ltd - Phnom Penh
Main Responsibilities:
- Core establish management member of DTV STAR Co., Ltd seen start up business in Cambodia since 2008
- Facilitate growth, sales, and marketing strategies at an organization
- Increase revenue generation
- Reduce costs
- Prepare overall sales & marketing strategy
- Develop programs with quantifiable objectives to measure results
- Implement and manage marketing budget
- Leverage data and analytics to drive insights
- Modify or redirect business intelligence strategy
- Oversee and direct the efforts of the marketing team
- Develop segmentation, competitive analysis/market intelligence, prospecting, lead generation, product and market development, pricing, promotions, communications and budgets, sales force effectiveness, strategic planning, services units and revenue retention and growth
- Oversee the development of new products
- Create product roadmap
- Develop and measure key metrics around the business including user acquisition, conversion rates, engagement rates, satisfaction and renewal rates
- Call Centre management.
Assistant Marketing Manager
- 2005 to 2008City Link Co., Ltd - Phnom Penh
Shop Controller
- 2002 to 2005CAMBOSIX - Phnom Penh
Education
MA in Business Administration in Management
- 2015 to 2017Human Resource University - Cambodia
BA in Finance and Banking
- 1999 to 2003National University of Management - Cambodia
Language
English (Fluent) , Chinese (Mandarin) (Fluent) , Khmer (Native)
Last updated: 7 years ago
Download: 5
View: 384444
ID: 2028
Download: 5
View: 384444
ID: 2028
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Chief Marketing Officer
DTV STAR Co., Ltd
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